“Raise your voice, not the sea level!”
Since 1973, World Environment Day (WED) has encouraged worldwide awareness and action for the environment, focusing on a different theme every year. In support of 2014 having been declared the International Year of Small Island Developing States (SIDS), this year World Environment Day (WED 2014) is focussing its energy on raising awareness about the threats small islands face from climate change.
Acting as a global platform for the public and stakeholders from over 100 countries, World Environment Day acts as the ‘People’s day for doing something positive for the environment’.
This year the host country is Barbados, an island leading the way in solar energy and transitioning to a green economy. Events will be taking place from the 1st-7th June with the main focus being World Environment Day itself, June 5th.
One of the main goals of World Environment Day is for it to act as a means for individual actions to become collective power. With people all over the world stepping up and raising their voices to get involved, what better way to bridge the gaps in geography and join us all in this common cause than social media?
In 2013, social media statistics reported that WED 2013 generated global coverage of about 200,000 blog posts and more than 26,000 articles published between 1 and 10 June 2013 alone. Among Twitter’s reported 200 million active users, WED was among the top 10 most talked about topics in at least 15 countries on 5 June, with an estimated 47.6 million impressions on the Day itself. Social media offers the perfect platform to join everyone’s voice to a global chorus, and this year it has to be louder still!
Greengage shall be joining the World Environment Day ‘tweetathon’ from 4th- 5th June using the hashtag #WED2014 and posting tweets about our favourite small islands.
Follow us at @GreengageEnv and follow The United Nations Environment Programme at @UNEP to join in the conversation and raise awareness through your social media profile. Remember, every tweet counts! #WED2014 #WorldEnvironmentDay