Community health & wellbeing in Cambridge

Cambridge Community Sporting Company (CCSC) is a new & exciting hybrid project comprising of two developments: the Cambridge Community Stadium Development (CCS) and the Cambridge Sporting Village Development (CSV).

The project responds to the needs of Cambridge and South Cambridgeshire community by delivering sustainable growth, while bringing forward new homes, new sporting facilties and significant social infrastructure and benefits.

The CCS development involves the redevelopment of the Cambridge United Football Club’s (CUFC) Abbey Stadium, to include additional spectator capacity and facilities. Improvements to the facilities include space for community use, leisure, retail, businesses and student accommodation, whilst also making considerable improvements to landscaping, public realm, car and cycle parking and other associated infrastructure works.

The CSV development will create a Sporting Village that will host new residential units, indoor and outdoor sporting facilities, community facilities, leisure space, retail space and new landscaping, public realm and car and cycle parking.

The two developments aim to deliver the single vision, and have inextricable linkages between them, including cross-funding, functional connections, economies and scale of governance.

Greengage are supporting the project in its planning application by carrying out the Socio-Economic and Health Impact Assessments for the EIA, and by conducting a thorough assessment of the community benefit generated by the scheme. The identified community benefit will be presented within a Community Benefits Statement and Benefits Valuation Report.

With the improved Community Stadium, and the use of the sporting facilities at the CSV, CUFC and their charitable organisation, the Cambridge United Community Trust (CUCT), are projected to dramatically increase their work within the local community. Thus, allowing more local people and children to take part in sporting activities. In addition to this, CSV facilities will also be available to other local sporting teams and the general public, therefore increasing participation in sport across the wider community.

Research has found that increased physical activity reduces the risk of a number of diseases that have a range of social and economic impacts such as reducing quality of life and costing money to treat. Using a bespoke methodology tailored from the Sport England MOVES tool, Greengage are conducting an assessment to evaluate and quantify the health benefits associated with people participating in the various sporting programmes available as a result of the CSV development.

Quality Adjusted Life Years (QALYs) represent a measurement used to quantify the impact of health interventions in terms of improved health & quality of life. We are measuring the health benefits of the scheme in terms of the numbers of QALYs gained through the increased participation in sport, and the associated value of the QALYs in cost savings to the NHS. The findings of the assessment are to be presented in a Community Benefits Statements & Benefits Valuation Report, which will also explore the wider qualitative community benefits of the scheme, such as social cohesion, improved community space, and increased local spending.

The Community Benefits Statement and Health Valuation Report are intended to act as a key piece of the projects development by providing a means of robustly assessing, quantifying and presenting wider benefits of development that are often missed in other assessment methodologies.